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Email copywriting in a crisis

Armadillo’s Conceptual Copywriter, Carolyn Carswell discusses how to strike a copy tone that raises a smile and people’s spirits in this time of crisis....

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Data needs women, it’s 100% true

Today, only 27% of the data industry is occupied by women. Zoe Yardley, Senior Data Analyst says that while she loves numbers, this isn’t the kind of statistic she wants to be seeing....

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