There is a common misconception that brands need access to every data point imaginable to understand and market to their customers, but this simply isn’t true. You don’t need to...
Nicholas Blake-Steele, our Director of Technology, investigates the pros and cons of investing in automation.
Almost everything we do has been affected by Covid-19 – the way we use customer data is no exception.
Following Apple’s developer conference, this September all iOS apps offering a third-party sign up button, such as Google or Facebook, must also promote Apple’s new Sign In with Apple button.
I was recently asked to share my thoughts on how we’re helping our clients clearly communicate the benefit to customers of sharing their data.
As a CRM agency, we are always thinking of ways to evolve and get the best out of our email marketing. Head of Digital & Data Operations, Nicholas Blake, highlights five...
Our Head of Data & Digital Operations, Nicholas Blake, recently wrote for Retail Sector on how CRM and great customer experiences work in tandem to deliver the ultimate brand experience for all...
A multiple Iron Man athlete, two avid cyclists, a gym fanatic and a 10k addict. Could the men in the Armadillo CRM office be providing the perfect example of how...
How our agency came to be called ‘Armadillo’ is a legend lost in the myths of time. Some in the office say the strength of the impenetrable armour was an...