Author Archives for Natalie Howells

People in Disguise

February 10, 2023 11:54 am Published by Comments Off on People in Disguise

I recently wrote about how data and creativity work together. When I shared that post on LinkedIn, one of the comments from someone in my network really struck me. 

Does data diminish creativity?

August 15, 2022 5:04 pm Published by Comments Off on Does data diminish creativity?

As a company, we’re absolutely committed to the use of data across everything we do, so it was a great opportunity to see how other big brands tackle the same...