1st Central x Armadillo Partnership Announcement

We are pleased to announce our newest partnership with the team at 1st Central!

Our brief is to accelerate 1st Central’s growth by delivering added value to customers through creative, personalised, CRM experiences.

This partnership leverages Armadillo’s expertise in technology, strategy, creative, and data, to support 1st Central’s ambition to break new ground in connected CRM experiences.

“We’re focused on making insurance simple, supportive, and authentic” said David Judic, digital and marketing director at 1st Central. “Partnering with Armadillo will enable us to develop richer communications that are personalised, useful and relevant to each customer.”

“We’re incredibly proud to be joining forces with 1st Central and helping to redefine the customer journey in motor insurance,” said James Ray, CEO, Armadillo. “It’s a terrific team, with big ambition. We can’t wait to get started.”

Keep your eyes peeled for future case studies following this great partnership.